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HomeTech and GadgetsFirefox has a "total" protection against surveillance - News

Firefox has a “total” protection against surveillance – News

Mozilla introduced a new feature announced back in 2021 for a branded browser, designed to increase the level of privacy of Internet users. It automatically hides personal data from ubiquitous advertising trackers – and is now enabled by default in the desktop and mobile versions of the application.

An innovation called Total Cookie Protection aims to increase protection against online tracking. According to the developers, sites will now be able to “read” only those cookies that they have downloaded to the user’s computer. This will limit the access of third-party resources to information obtained from other sources. For example, viewing news about a smartphone will not lead to the appearance of banners with offers to buy it on other sites.Mozilla notes that the new feature, enabled by default, does not affect the display of ads on the Internet, but only limits the collection of information about user preferences. The company is positioning the technology as part of its ongoing privacy-focused growth strategy.

“Today, Internet users are stuck in a vicious circle in which data is collected without their knowledge, sold and used to manipulate it. Full cookie protection breaks this cycle by putting people first, protecting their privacy, giving them choice, and cutting off big tech from the data they collect every day,” said Marshall Erwin, head of security at Mozilla.

The new feature is already available in the current desktop version of the browser and in Firefox Focus for Android. The fate of the iOS application is still in question – Apple requires that all browsers for iOS be built on its own WebKit engine.

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